Alpha Invitation 2007

PRESS RELEASE: JULY 12 2007

IS THERE MORE TO LIFE THAN THIS?

That is the question being asked of Canadians this summer in a bi-lingual, million dollar national advertising campaign on buses, billboards and transit shelters.

The thought provoking question is to form the basis of Canada ’s biggest ever Christian advertising initiative. The campaign forms a backdrop to an invitation from hundreds of churches of all backgrounds to the people of Canada to come to dinner and an Alpha course this fall.

About a million people in Canada and more than ten million worldwide have now attended an Alpha course, an opportunity to explore the Christian faith in a relaxed, no-pressure setting.

“I think Alpha is so popular” says Sally Start, the Canadian Director of Alpha “because the course provides a unique opportunity for real discussion around spiritual matters – important issues of life that matter to all of us. There’s no preaching and everyone’s opinions, and ideas are valued.”

Alpha is designed primarily for non-churchgoers and is an opportunity for anyone to explore the Christian faith in a relaxed setting, over ten thought-provoking weekly sessions. Each week guests enjoy a meal, and a talk on subjects as diverse as “Who is Jesus?” “What Does the Holy Spirit Do?” and “How Can I Make the Most of the Rest of My Life?” It is low-key, friendly and fun – and is supported by all parts of the Christian church.

“There will almost certainly be a course running in most neighbourhoods across Canada this fall,” says Start “and everyone is welcome to come and check it out. The first evening takes the form of an introductory dinner so you can see if Alpha might be for you. You can find out more by going to www.alphacanada.org .

For more information contact:

Shaila Visser, Media Relations, Alpha Canada, at shailavisser@alphacanada.org or 604 837 2000 or the Alpha Canada office at 1 800 743 0899.